| ITV has yet again shown its commitment to providing viewers not only with high quality programming but also with a rich interactive experience. For the first time ITV has broadcast a TV show with synchronized interactivity triggered live from the studio.
ITV are delighted with the huge success of the latest edition of the "Great British .." series which involved a high volume of viewers participating interactively to register their spelling attempts. The interactive application was created and deployed using emuse's Modelstream®.
The application also provides a format that can be re-used across the rest of the "Great British" series with minimal effort.
"We are thrilled to have been part of such a ground-breaking project with ITV" said Patrick Rainsford ceo emuse technologies. "Having managed such high numbers of participants in a live situation through Modelstream® is another validation of our technology of which we are very proud.
About emuse technologies
Dublin-based emuse technologies was founded in 1998 by serial entrepreneur Patrick Rainsford to develop a suite of enabling technologies to service the burgeoning global interactive television market. After five years, emuse has succeeded in creating, developing and patenting those technologies. The company now employs 70 people and has built a world-class team of software, media, business and technology experts with offices in Dublin, London, and Tokyo, and LA.
Contact
emuse technologies
U24 Trinity Enterprise Centre
Pearse Street
Dublin 2
Ireland
Tel: + 353-1-671 7317
Fax: + 353-1-671 7319
Web: www.emusetechnologies.com
For further information, please contact:
Cyril Moloney
Herald Communications
Tel: +44 20 7395 7070
Email: cmoloney@heraldcommunications.com
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